The Brand Roots Podcast

From Health Blogger to Creative Studio Owner: Sarah's Journey | Mic'd Up Marketing

• Stump & Root co • Season 1 • Episode 2

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In this episode of Mic'd Up Marketing, Tim and Sarah Faith delve into Sarah's journey from a passionate blogger to a successful entrepreneur in the branding and marketing space. They discuss the evolution of her career, the challenges faced in corporate environments, and the lessons learned along the way. The conversation highlights the importance of storytelling, the impact of social media, and the entrepreneurial spirit that drives success. Sarah shares her insights on accountability, the significance of having a higher purpose, and the journey of launching their own branding agency, Stump and Root.

Takeaways

  • You don't have to have your whole life figured out at 19.
  • Your business isn't about you; it's about how you help others.
  • If you have a hard time taking accountability, you should not be a business owner.
  • You can never stop; you have to crawl if you have to, but you can never stop.
  • I will never allow another man to make me feel like this.
  • You need to be doing something that you really love.
  • I learned a lot about marketing because nobody else was doing it.
  • If I could help this new swing set company tell a better story, I would.
  • I genuinely don't know how people do business without prayer.
  • You have to have someone bigger than yourself that you live your life for.

Tim (00:00)
Hey, I'm Tim.

Sarah Faith (00:01)
And I'm Sarah.

Tim (00:02)
And this is the mic'd up marketing, a segment of the brand roots podcast. These are conversations that we have anyway, whether we're deep in a strategy call or talking shop after a client meeting, but now we're miking ourselves up and hitting record. We talk about the ins and outs of running a brand studio, what's working in marketing, what's broken and how businesses can actually grow from strategy that actually makes sense from stories about brand pivots to questions like what even is story brand or who are you selling to?

This is a space for honest takes and real insight. if you're creative or a marketer or a business owner trying to figure it out while building something meaningful, you're in the right place. Let's get into the show. Hello, Sarah.

Sarah Faith (00:40)
Hi Tim.

Tim (00:41)
So today's episode, we are going over your story as an entrepreneur, who you are, how you even got into entrepreneurship, and why should we even care? Who even are you? So you're Sarah. You want to give yourself a little intro?

Sarah Faith (00:59)
Sure. Yeah. So I am the co-founder of Stump and Root. So I'm going to share a little bit of the story before Stump and Root. own a creative design and branding studio in Lancaster, Pennsylvania. And Tim, my brother-in-law, was like, let's start a creative design and branding studio. And I was like, bet let's do it. And and I did not say that. and so yeah, we

Tim (01:17)
You're like, what? Are you sure?

Sarah Faith (01:24)
I've always loved marketing and branding and all of those great things. And I kind of fell into it, kind of stumbled into it, I would say, and stumbled. Anyway.

Tim (01:34)
stumbled.

Okay. All right. So now

that we're acquainted with each other, take us back to where it all started. What really first drew you to writing, being a copywriter and doing this online?

Sarah Faith (01:43)
Yeah.

Yeah, so I was 19 and I had just gotten back from I know so long and I had just gotten back from college and I was going to school for music, which I loved and still love. Like I still play piano and all that. But I just I was like, wait, I don't want to do it the way that they're telling me to do this. And

Tim (01:56)
such a long time ago.

Sarah Faith (02:14)
I decided I wasn't going to go back to that school. And I was like, you know, I need like a little creative outlet, something that just kind of gets me not feeling so depressed about this huge career change that I'm doing at 19. And I'll never forget. I remember I was like crying to my mom and she said, Sarah, this was like a two in the morning. And she said, Sarah, you don't have to have your whole life figured out at 19 years old. And

Tim (02:41)
⁓

Sarah Faith (02:41)
I was like, you know what?

Tim (02:42)
What?

Sarah Faith (02:44)
I was like, you know what? Yeah. And I was like, maybe, you know, I love like health and fitness. And I was kind of on a health journey at the time. I was like, why don't I like share some of my thoughts on that in the concept, you know, in the form of a blog? And that was when Tumblr was on the scene. It was like the big thing. was bigger.

It was the biggest blogging platform. And so was like, I am going to start sharing about health and wellness and my fitness journey. And at that time, then later, I actually was getting a degree in health science with a focus in exercise science. So complete 180 in career changes. And I just I think I was very lost, but I was like, I need at least just get going and.

ultimately God will work it all out. So I started a blog and it now this is in when I'm 19 years old. So I remember it had more than like 5000 followers that I had gotten it up to which in that yet in that world that was like a hundred thousand like nobody

Tim (03:44)
Where is he?

I mean,

even now, if you have 5,000 followers, that's still a lot of people that are tuning in to listen to you. Like even a hundred people who are consistent. mean, like, think it's easy to undervalue the amount of people that is like imagine 5,000 people sitting in an auditorium listening to you write about, you know, burpees, know,

Sarah Faith (03:52)
Yeah. Yeah. Yeah.

Yeah.

your passions. Yeah. Burpees.

Burpees should be banned. Yeah. Yeah, no, that's a good point. Yeah, it's kind of like a side note is like so many people are like, my video only got 100 views. if 100 people were standing in front of you clapping for you, you'd feel good about yourself. So ⁓ and I'll never forget there was this girl. She I can't remember her name.

Tim (04:12)
Yeah

Yeah.

Sarah Faith (04:30)
I wish I could, but I remember what she looked like. She was a personal trainer, petite, and she always wore a hat. And she would sell these like $5 meal plans and workout sets. And I was like, wait, like you can make money from your passions and like your interests and your hobbies. And that was when the concept of monetization opened up for me. But that's not why I originally started. I was just

doing it for free for fun. and I didn't make money online for a long time, but it just, it definitely planted that little seed. And I thought, you know, one day I want to be able to make money online because I could help more people. I could help myself. And so that's where I got started. And the blog was a little more, I wouldn't say it was anonymous, but it was, yeah, it was definitely.

just a really great creative outlet. And I was obsessed with Tumblr, like obsessed and my mom out.

Tim (05:26)
Yeah, you definitely

are millennial Tumblr girl coded. Yeah.

Sarah Faith (05:30)
Very. My

mom says I'm the OG blogger of the family and like that was but that was my introduction to marketing because in blogging you learn about photography, you learn about writing, you learn about copy, you learn about just even little things like headlines and the spacing and how to engage an audience, how to, you know, just write not just for yourself, but for other people, because like that was a big switch. I was like, wait,

Tim (05:38)
Mm-hmm.

Sarah Faith (05:56)
If I just only write about myself, then people aren't going to be engaged. But if I start to make this about them and then I'm almost like guiding them through what I'm learning, but it's to help them. Now people are listening. And so that was my my early start. That was like the big thing that I learned. And I still play that lesson today as a co-founder is like, your business isn't about you. It's how you help other people and.

as a side note, I think that's what a lot of business owners still don't get. They think that their business is all about them, their products, how great they are and their positioning themselves as the hero. They're not the hero, though. They are the guide. And if you can make that shift, then you could have a really successful business. So I didn't know at that time that that's what it was. But learn the lessons. Yeah, yeah, yeah. It felt like the right thing.

Tim (06:42)
you were accidentally doing the right thing.

so going from blogging, you have this pretty decently successful blog, you know, and how did you get from that into the next kind of level of, of marketing of entrepreneurship?

Sarah Faith (06:50)
Mm-hmm.

Yeah, so I continued to do that while going to school and what just kept popping up was this theme of affiliate marketing because in on Tumblr I was seeing these girls that they would just make money from affiliate marketing and at the time I didn't really fully understand it but basically like it would be for softwares or surveys or things like that and I was like

I this is just such a cool concept for anyone who doesn't know what affiliate marketing is because it's often confused with like the umbrella term of digital marketing. But affiliate marketing is basically where you get paid to share a another company's services or products. And then if the person buys, you earn a commission for it. And so it's almost like you're the middle person between the company and then the buyer. You're basically just like

being like, here buyer, I think you'd be interested in this product. And then they buy it and then you earn a commission from it. And it's kind of like real estate agents. It's like if you want to buy a house, you're not just going to that owner's house and being like, I want to buy this, you find a realtor, they set up all of these things. And then they you buy the house and then they earn a commission for it. Some of the top affiliate

Tim (08:06)
you

Sarah Faith (08:18)
programs in the world are like Amazon, for example, and Target, Walmart, like all these companies, Nike, they all have affiliates. And so I knew that it was this up and coming thing. But I was like, you know, let me just observe and see how people do this. and so I was seeing how like,

these girls were making money from like little softwares or just again, these are nominal commissions. Like these are like tiny little commissions. But I remember I got a check for like a couple hundred dollars in the mail for sharing about this like one little service. And again, like I'm young and I'm like, this feels like $1,000 to me, you know, and I'm making money independent of my job. I was a waiter, a waitress at that time.

I hated that job, by the way. And what that was such a traumatizing job. But so yeah, I it was like kept getting planted. And then I had moved to the Hawaiian Islands and decided to kind of go on a whole little adventure over there. And that was a life altering experience living in Hawaii on the island of Maui. And

I will never forget. I saw this girl online and she was talking about making money like in affiliate marketing and she was traveling. I think she was like in Germany at the time or something. And I was like, OK, I want to take these skill sets that I have so far that I've like just learned. And if if I could make two hundred dollars, you know, like why couldn't I make, you know, other money? And

And so she was talking about high ticket commissions and you know, now we're not looking at a few dollar commissions. We're looking at sales for, you know, 400 or $600 with like direct sale companies, not MLM, but direct sales. And that was really cool. And so I was learning about companies like Enagic or, you know, just different softwares that these marketers would use. And

It was just really cool to be able to like learn about that. And so I was getting into masterminds and everything and these community groups. And this is where Facebook really started to come into play. And this is then the golden age of Facebook ads. And so I was in these like mastermind groups just learning these skill sets. So I learned how to run like Facebook ads, which is, know, at that time, that was such a valuable skill set to have. And I mean, it still is.

Tim (10:47)
Well, it still

is. It's so much more complex now.

Sarah Faith (10:48)
Yeah, it's still it still is, but it's changed so much like you could.

Yeah, yeah, and so I was just like sharing about like these different like services and like, you know, masterminds or like products and everything. And, you know, I was making like money from it and everything. But then and I was learning about Pinterest and like email marketing. And so like, I felt like I had all these skill sets and.

I'm kind of summarizing a lot of it, but basically I was just like my mind was filled to the brim. Like I was learning how to make funnels, like with click funnels with Russell Brunson's funnel and just so much cool stuff. And then from there, I was talking on Facebook at the time about just my journey and like what I was learning and like, you know, different results I was having from this.

Tim (11:20)
Final cakes, out.

Sarah Faith (11:36)
And then these different women from these masterminds were kind of reaching out to me and they're like, hey, like you have the knowledge that I want. Like, would you coach me? Would you help me with this? And I was like, you know, sure. And like for a long time, I just offered it for free or like, you know, very little amounts of money because I just I wanted to just share. wasn't necessarily wanting to like charge people from that. But then I was like, you know what? Like

I would see people charging like $100,000 for their masterminds and their groups. And I'm like, OK, I'm not going to do that. But I, I, you know, I deserve to be paid for what I'm doing because I'm helping these people. And like they were getting like great results when I say these individuals, I'm talking about like an Etsy shop owner like.

you know, other affiliate marketers or therapists or, you know, just people who had kind of like they were like a one show. Yeah, business owner or they were trying to put their name out there and they were like, I just really need guidance. And and so I do coaching stuff. And and that was great. And like so I was making, you know, money from that. But what was the best part about it was I was helping them and I was helping.

Tim (12:31)
solo prodoers.

Sarah Faith (12:49)
I was I had to learn all these other skill sets in order to get good at that, you know, because I think that's kind of a misconception with business is like, okay, I can just rely on the knowledge that I have. No, like you have to keep growing, keep building, keep learning. And you want to like, prove almost prove to people like why you're good, you know, and why you know how to do what you do. And

And so yeah, that was just a really rewarding experience. It was also hard, though, because you get and get very burnt out from that. And I that's what happened to me. And I was going through some like health stuff at that time and some family stuff. At that point, I had moved from Hawaii to Florida and was just that. then, you know, the pandemic hits and.

I actually like found a lot of success during the pandemic. But then that was also when like fatigue and like some health issues came up and I was like, I can't do this anymore. And so I had like savings and stuff. But I was like, I need to just kind of take a break. And in that break, I thought I would find inspiration to get my second wind or third wind. And I didn't I actually was like, I don't want to do this like

Tim (13:37)
you

you

Sarah Faith (14:04)
coaching with these individuals anymore not because I didn't love them or because I didn't find it rewarding but because I wanted to work with like bigger companies just like something some people that were more established and You know and like I had done you know for example like I remember like Instagram and I had a few different accounts and like one of them I had like 12,000 followers on it or something like that. I just kind of built like

Tim (14:11)
Thank

you

Sarah Faith (14:32)
very quietly, you know, and like talking about my health journey

Tim (14:34)
you

Sarah Faith (14:35)
and stuff. And I was getting like brand deals at that time. I decided, know what, this just doesn't fulfill me. I don't enjoy this anymore. I'm not looking to be an influencer. And so I stopped posting on it. I deleted it and I started like a small family at one, you just for family. And then I ended up stopped posting on that because I was getting burnt out from social media. This is then when TikTok comes into the mix.

and TikTok just radically changed social media. Like it's crazy. We could do a whole episode just on that. And I was sharing about like Christianity and like Bible, like lessons and devotionals and stuff. And that account, I think it was at its highest, I think like 40,000 followers. And so

I had, you know, like I had all these like different examples of like, hey, I know how to grow followings. I know how to make videos that go viral. I know how to do all these things. But I kept finding myself in this like influencer type, like setting and I'm like, I don't want to be an influencer. Like, that's not what I want to be. That's not my vibe. That's nothing against influencers. I just don't want to do that. And so I ended up like

later later switching that account to use it for something else. I you know, it's you'd probably think like, why would you grow these huge followings and then just kind of like leave it on the table? And I would say, if it's not fulfilling to you, if it's not working for you anymore, like you can put anything down. And yeah, and so I was starting to feel this need for

Tim (15:48)
You

Sarah Faith (16:09)
more stability in my work too, because in freelancing income, you could have really high months and then some dipped low ones. And I started to experience that and I was praying to God for something a little more consistent and yeah.

Tim (16:23)
Yeah. And so.

So with entrepreneurship, can I even go back a little bit? Is that something that might say you were raised with? Like, oh, I can and should work for myself? Or was that really only introduced after Tumblr? You started blogging.

Sarah Faith (16:37)
⁓

Yeah, like I my dad, had he was definitely like, had an entrepreneurial spirit. He was always trying new things. Like I remember he when Amazon first created their affiliate program like forever ago. And he built an Amazon store to try to create passive income. And it was him who actually taught me the concept of passive income. And then growing up, my mom, she had side hustles and like, you know,

in the 80s and 90s, MLMs were very prominent, like, because they stayed home moms were just trying to help earn an income, they felt compelled to do that. And so I grew up with that aspect of it. But in terms of having like, a successful example of it in my family, no, and it wasn't until I saw that girl I referenced earlier on Tumblr, I was like, wait, she's just this like,

you know, everyday girl like she's just making money from something based on her knowledge. If she can do it, why can I? so I but I had to then fulfill the gap in those examples in my everyday life where with people who were entrepreneurs. So that's when I got into like Russell Brunson and like all these guys and Amy Porterfield and Marie Forleo like, you know, just learning about

Tim (17:36)
Yeah.

Sarah Faith (17:57)
these entrepreneurs and I was like, wait, they were everyday people. It's not like they had this like special something and like, funny enough, like the majority of them grew up poor. And I come, that meant a lot to me because I come from a huge family. I have seven sisters. So I'm one of eight girls and we were, we were poor, know, like we, know, and so that,

Tim (18:00)
Yeah.

Sarah Faith (18:20)
There was a lot of mindset work that I had to and reframing of my mind that I had to do in order to even like think about making money, let alone or even just forget money, feeling like I could be confident enough to offer something that's valuable to people that would actually change their life. So.

Tim (18:34)
Yeah.

So who are some of the, you kind of mentioned a couple of them, but who are some of the most impactful in your journey for entrepreneurship, like books or videos or.

Sarah Faith (18:44)
Yeah, Russell Brunson definitely stands out because he was a just like he didn't make money from teaching people how to make money. He made money because his original story is, think, potato guns like he was selling them just because he thought that they were fun and cool. And this.

Tim (18:54)
Yeah.

When I read that in the book,

was like, shortly he needs something else. like a potato gun is something, something else. It could not be a toy that uses compressed air to shoot a potato 50 to a hundred feet away. Like I, there's no way it meant that, but.

Sarah Faith (19:08)
Yeah. Yeah.

Yeah.

And then that's exactly what it meant. So he was, you know, he was just kind of the real deal. And then he was like, wait, let me like build up quick funnels. And it all started with this like idea of, hey, I just want to build a software that helps people through the customer journey. And it's kind of like a 24 seven sales machine for your business. That's what a quick funnel is. So definitely him. And then

Marie Forleo really stands out as kind of like that early inspiration. She's this Italian woman who I always thought was wearing hair extensions, but she's not. Her hair is just naturally, even in her older age, really big and beautiful. I'm like, wow. But she was she had started, you know, I think she was a fitness instructor.

at first and then she got into podcasting and like then she started writing books and like she was she just has like a crazy story and she wrote a book called everything is figure out a bowl and I take that with me to this day is like no matter what your problems are there's always a solution you can always figure it out and you know Tim and I were were believers in in Jesus and so we know we're not alone in

like our walk in life. But there is a I feel like a lot of business owners, they adopt this victim mindset where they're like, everything's just happening to me and I'm a victim and there's nothing else I can do in my life. And I grew up poor and so therefore I'm always going to be poor. No, like you can at any point change your life, pivot, do something different. Something's not working. You could change it and.

So there were definitely like the male and female examples of, hey, if you're consistent and you just keep going and it doesn't matter where you came from, it matters what you choose to do with your life and how you help people, I think is a big thing then. So I was really grateful to have those two frames of beautiful examples of entrepreneurship.

Tim (21:15)
Yeah, great examples. Russell Russell is someone that you turned me to and really showed me. Another person you told me about with Alex Hermosy, which is a Mike, when I read his books, was like, dang, like, everyone thinks he's some kind of grifter, but I'm like, no, he's the real deal. He knows what he's talking about. And he has such helpful advice. But anyway, so kind of moving into the next stage of life, you have done the

Sarah Faith (21:21)
Yeah.

Mm-hmm.

Yeah.

Yeah.

Totally.

Tim (21:38)
Blogging you've moved from Hawaii back to Down to Florida and then now you you moved up to Lancaster where where I'm at and We and just to kind of preface, you know for other people who are listening to the story like obviously this is Sarah story, but where I come into the picture is that Sarah moves here and that's when we get to know each other and And I had started

Sarah Faith (21:46)
Yep.

Tim (22:01)
working at a SwingSight company and I was doing everything there, know, everything marketing wise, video, photo, social media, graphic design, like everything, every creative thing, you name it. And so I was already probably at least a year and a half in, definitely a year and a half in to the company doing everything and we had grown significantly business wise, it was really successful. And, but I was like,

Sarah Faith (22:03)
Mm-hmm.

Yeah.

Literally.

Tim (22:25)
I was speaking of burnout, I was burned out. I was like, need help. so that kind of, you can kind of walk back, Sarah, and you come to Lancaster and me and you have our, you know, our interactions. If you want to talk about us as getting to know each other as friends or becoming friends, I guess, eventually, and what led you to getting out of freelancing.

Sarah Faith (22:28)
Mm-hmm. Yeah.

Yeah

Yeah.

Yeah, so I'll never forget we were, I had moved here and this is like, I think during the pandemic or like kind of like the the tail end of it the second time and yeah, just it was moving and kind of just again, feeling that burnout still, you know, and then Tim was talking at the time I'm like, it was subtle but then now I look back and I'm like, it was so intentional.

I think I was just distracted because I was like moving boxes and like whatever, you were telling me, you know, your wife, my sister was over and a couple of my other sisters were in the living room and I'm like, so what do do, Tim? And you were telling me about your work at the Swing Set Company. I was like right on. And you were, I think you were definitely planting the seeds. And then you kind of pitched the idea of, hey, you maybe would you be interested in some like

Tim (23:15)
Yeah.

Sarah Faith (23:39)
doing coaching for this company freelancing. And I thought like, at first, well, I'm so burnt out. But then I was like, wait a minute, though, this is like kind of what I want, because it's like a more established company. And so I was like, yeah, like, why not? we did that. I remember we had gotten to see the movie Jaws. They had like re-released it in theaters. What a great film.

Tim (24:03)
we see it in IMAX,

Sarah Faith (24:05)
Yeah,

we saw it. It's on an IMAX and I was so.

Tim (24:08)
That movie turns 50

this, or no, that's 52 I guess. No, it's 50 years old this year. It's 50th anniversary.

Sarah Faith (24:13)
50.

Wow. Yeah. And Tim's a big movie film guy for anyone who wants to know that. But we were watching that and I was so enamored by the movie and like just like the storyline of it. And I thought like, man, like this is what I love. Like I just love storytelling. And I was like, you know, if I could help this new swing set company tell a better story with their business. But and

By the way, Tim, you did such great work with that company before I was even in the mix.

Tim (24:45)
Yeah, we just didn't have

short form and we didn't have Pinterest. was like, we need and Sarah, obviously that's her expertise was in copywriting.

Sarah Faith (24:49)
Yeah

And that was yeah, that was my wheelhouse.

Yeah, that was my wheelhouse. And I was like, wait, I know how to grow followings. I know how to do this. Like, but it was it definitely stretched me creatively. And because I'm like, you know, it's not like it's like a jewelry company. It's not like it's a nail polish company. That's very like one track minded talking about swing sets like an inanimate object. And, you know, I was like, I really need to kind of dig deep here. And so then I did that

first session and I remember actually praying I was like God please let them see like my value you know like it's nerve-racking public speaking but I was like let him just like see my value and well since you were in that meeting Tim and I was also presenting to you and there was another co-worker at the time what were your thoughts when I did that first presentation

Tim (25:41)
Well, I I was already sold on you. That's why I advocated for you. you had the way that we, because we're so different, we kind of talked about this before. Me and you are such different people, like almost complete opposites in a lot of ways where the one thing that we really both could like, if we talk about this, like, we can actually talk and have conversations about, it was always marketing or.

Sarah Faith (25:44)
Yeah.

Yeah.

Yeah.

Tim (26:05)
You know, and so that's how we would bond is through marketing and talking about strategy and stuff like that and And I was kind of like testing the waters. I remember we were Driving to your other sister's house in Maryland and you were in the car with us and and so I was just kind of just me and you talking about Pinterest and strategy and it was definitely Pointed it was a point in conversation because I was like, right

Sarah Faith (26:11)
Mm-hmm.

Yeah.

Tim (26:29)
Let me see where she's at and maybe if she'd be willing to help the swings that company and And so I was just kind of reading getting her read on it and I was like, know what? It'd be really amazing or she can actually help us out in these areas that either i'm too busy to get done or you know, I just have someone who's done this for years and so Bringing you, know kind of go back to

Sarah Faith (26:32)
Yeah.

Tim (26:50)
the first meeting, I'm like, well, yeah, that's exactly what we need. You know, it's also, it's exciting working with your family, you know, in a lot of ways. And there's a lot of, you know, negatives to that too, you know, that we've experienced, but, but, but it was, it's kind of different when you, cause you, you, you put them in a new context, like seeing, you know, different contexts that isn't like we're all hanging out as a family and you're pitching and talking about this presentation and going through these different things.

Sarah Faith (26:53)
Yeah.

Do you?

Yeah.

Tim (27:19)
And it's fun to be able to see your family shine in ways that you don't get to normally see them shine in.

Sarah Faith (27:26)
Yeah.

Yeah, say for you, I got to see you in your work. And then I was like, wait, like we actually have a lot in common because I saw that you had a value in branding and marketing and design. And that was important to me. And so when I did that initial. Presentation, I thought like, OK, I think that went well and and everything. And then the second one that the CEO of the company actually sat in on and and I was saying like.

You know, you guys really just go hard on short form video because you were you were doing long form video, which is so important for the company. But that's more of an educational branch of of. Yeah, it's more of an educational branch of the business and like really closing the sale. Whereas like short form video really casts that wide net to be able to bring more people in.

Tim (28:13)
Well, yeah, it,

yeah, exactly. And that's cause we had grown pretty significant. We like when we started, started, they had maybe a thousand followers on Instagram, but there was no traction. was like ugly photos and stuff. then because I was posting consistently good quality, you know, photography, and I hadn't really done any video on, on only because I was so focused on building the brand as a whole. And, and that's where Sarah came in, where you can come in and

Sarah Faith (28:22)
Yeah.

Sure, yeah.

Tim (28:41)
do those other important things and you grew it that much more. You doubled where we were before. And so that was just the importance of creating that short form content and strategy that I couldn't do, you know, it's and, having, also the other part of it is having a team. Like we became a team there, me and you, like it's one thing to be a solo person, like, and I'm sure there's people who might be listening to this where they've done it just by themselves. So like they're the person in the company that is the creative.

Sarah Faith (28:47)
Mm.

Yeah.

Mm-hmm.

Tim (29:07)
And you're just, you're just doing it by yourself and it sucks. But having at least one other person in there, like you can bounce ideas off that person and you can grow together. And that's, you know, why we brought on Sarah. so, so going from freelance to know we offer you the job. We were like, Hey, ⁓ so we, think we were a few weeks in, we were maybe three, four ish sessions out of six. I think it was a six session thing we had got from you.

Sarah Faith (29:22)
yeah, the plot twist.

Yeah, the succession package. Yeah. And it was like after the second one and we're about to hit. Sorry, it was at the third one. Then you had pitched that to me.

Tim (29:32)
And we were inside talk. Yeah.

And I had talked with, you know, the owner of the company and the other guy, I was like, Hey, let's well, actually I think it's all foggy now it's been a few years, but I know that they wanted to the owner of the company definitely is like, why don't we just hire her? And I was like, great idea. You know, cause that's really, that was my whole point. I was like, let's just get her, you know, right in the door, foot in the door, and then they should see her value and want to hire her. And so that's what we did. And so I was like, Hey, Sarah, so, I got an idea.

Sarah Faith (29:54)
Yeah. Yeah.

Right?

Tim (30:08)
And, and so I pitched that to you. so.

Sarah Faith (30:09)
This is my idea. Yep.

Yeah, we went to. Yeah, that was like definitely a curve ball. But then I look back and I'm like, well, God, I did pray that they would see my value. So I guess this is one of the ways they're seeing my value. And I was I was so hesitant about it because I'm like, wait a minute, I have been freelancing for forever. Like I haven't had a nine to five job.

Tim (30:19)
haha

Sarah Faith (30:33)
since I worked as a waitress when I was, I don't know, like, no, actually that's not true. I was a manager at a yoga studio, which actually I learned, I forgot about that part. I learned a lot about marketing there because nobody else was doing it. And I was like, well, I guess I have to market this yoga studio. So.

You know, it just kind of went against everything. But you know, when you get those gut feelings that you're like, this feels like counterintuitive, but I think I was supposed to do it. It was that and I was just I was I wasn't trying to play coy. I was genuinely hesitant. And like if I truly didn't want to do it, I would have been like, no, like I'll continue the package. We can work independently and like collaboratively. But no, but that's not where.

it was leaning toward I really felt like God was wanting me to go down that path. And I was like, Okay, well, this is not really what I thought would be my path. But maybe there's some fruit in it later. So I said yes. And and looking back, I'm like, Oh, that presentation that was technically my interview, like, because I remember some people in the

company. They were like, wait, so like, how did your interview go when you started? And I was like, I did an interview. They just gave me they offered me a job based off of my value and work. So we did that together. And I remember telling the owners, I said, I don't need an ad budget. I don't want an ad budget. I'm going to show you that I can make viral videos and not even just viral videos, but just good short form videos that help tell your brand story. And

Tim (31:48)
you

Yeah.

Sarah Faith (32:13)
I remember like even just coaching you guys on some short form video before I was like even in the company internally and you guys started going viral and that was a big deal for you guys. You know, it just puts a lot of wind in your sails and you you had filmed that video and yeah.

Tim (32:21)
Yeah.

especially, know, the one, the, the, would say the video that went legitimately viral, like by all metrics, cause there's videos that are doing really well. Like our view counts were high. Like we're getting 20 to a hundred thousand views on videos when you were starting to making them. But then, you know, we have this conversation where they were like, okay, I won't do my impersonation, but

Sarah Faith (32:43)
Yeah.

man.

wait,

Tim (32:53)
Like, well, how do we go

viral? Why can't we go viral? we'll, and you know, and I, in hindsight, I know what was going on. Like, cause at that point we'd be, we, she said, I've been working there for several months, almost a year and things were wrapping up, you know, for us, our time at the company, I'll say that. And so they were trying to push us out of the company more or less. And so the, critique was, and I would say, you know, from.

Sarah Faith (33:00)
Yeah.

Yeah. Yeah.

yeah.

Tim (33:21)
one of the other people within the company, they're like, well, how do we go viral? Why haven't we gone viral? Why is our content too polished? all, you know, all these, yeah, our content was too pretty. It needed to be ugly. I'm like, what are you talking? Yeah. Raw and dirty. That's as that's a direct quote, raw and dirty. And, and so we were like, because what they were doing was they were undermining our skills.

Sarah Faith (33:29)
Too beautiful.

Raw, dirty. ⁓

You

Man.

Tim (33:46)
the video, hard work we've done that had already made them millions. know, like Sarah's hard work on Pinterest had brought a lot, a lot of eyes there. Like, and same thing with like a lot of sales that came from Pinterest, you know, and you know, there was

Sarah Faith (33:46)
Yeah.

Yeah.

I remember one pin directly, I was able to actually track it correctly and one pin that I had done had brought in over like 50 grand of revenue into the company. That was just one pin and those pins are still making the money.

Tim (34:15)
Yeah. And that short form,

those Instagram reels, like they're still making millions of dollars to this day. so anyway, so, we're at this meeting about, they're pretty much just like, they're trying to, it almost felt like they were intentionally trying to embarrass us or talk down to us and diminish us. And yeah, yeah, that's exactly what it, cause they said, Hey, let's have a meeting at this one place. And they didn't tell us what it was going be about. And then, yeah.

Sarah Faith (34:21)
I know.

It felt like an ambush.

It was a coffee shop and they

made it seem like it was very friendly, like, we're taking out for coffee and like, let's just talk creatively. And then it was it was an attack and they they picked the two wrong people to attack because the one thing Tim and I both have in common is that if you if you fight like we'll fight harder and like if you're accusing us.

Tim (34:49)
Yeah. Yeah.

Yeah. punch me. I will

punch harder.

Sarah Faith (35:06)
If you accuse us of something and it's not true, then we're going to protect ourselves. And Tim was on one aspect of it. I was on the other. were just, you know, we're being respectful. But I was like, I called out every single inconsistency, every lie, every.

Tim as well. And we were just like, No, that's not true. No, no, this is actually what's going on. And we're being compared to another company that was an outdoor product. But that wasn't a swing set company. It was a completely different product. Yeah.

Tim (35:37)
It's a different industry. And also that company had millions

of dollars behind ad campaigns. So it was, was a different company at a different level. And anyway, all that say, so we have that meeting. come back. think either it might've been that same day or maybe even the next day after that. And no, it must've been that same day. We come back and then we check. Yeah. We check on Instagram and the video, one of the videos that we were, that me and Sarah had created.

Sarah Faith (35:42)
Totally.

Mm-hmm.

Yeah.

It was the same day, same day.

Tim (36:03)
had was going viral as we were speaking, getting hundreds and then it got into the millions of views and interactions. And, and I was like, Oh, hey, business owner. Remember you talked about, asked us about going viral, right? Guess what's going viral, our content that we're creating. And then, and then all of a sudden the tune changes with them. Do you remember if you want to talk about that a little bit?

Sarah Faith (36:06)
Yeah.

Yeah.

Yeah.

Yeah.

Yeah, yeah, yeah, no, yeah, it was

just so great. was like I'll never forget their face. And I was like, but it also felt like God being like, OK, if you're going to attack my children, I'm going to I'm going to the final laugh because like you do that we were, you know, just really trying to make good content for this company. And I'm not saying it was a one hit wonder. I can point I can point to countless videos that

Tim (36:34)
Yeah.

Yeah.

Sarah Faith (36:50)
have garnered millions of views and hundreds and hundreds and hundreds of thousands of views across the board just with that company, whether it was short for videos that Tim and I both made together or even if it was just ones that I took on all by myself because, you know, you were focusing on the long form. And it was like it was almost like something just kind of switched like and like.

The thing is, is that a lot of companies try to go viral from the onset and they, they just want a viral hit from day one. But the goal is actually not to go viral. It, the goal is to create great content that shares your, your company story because then maybe this is its own podcast episode, but it's not always a good thing to go viral, which is a hot take. And so we'll have to do a, yeah.

Tim (37:34)
Yeah. But with

that, then because all of sudden their tune changed. Oh, well, it's not really that great to go viral. Our numbers aren't everything. Like, wait, hold on. You were complaining that we didn't have enough numbers. And then now you're saying that the numbers don't mean anything. And that's how you know they were like, these people are fools. I'm like, you're coming down on us for doing our jobs well now. And oh, well, actually, those are vanity metrics. I'm like, what are you on?

Sarah Faith (37:44)
Yeah, yeah, I was about to get in that.

Right.

Right.

Tim (38:01)
that leads them to the next

part of our journey at the company, which, you know, if you want to go to.

Sarah Faith (38:05)
Yeah. Yeah, there was

a yeah, there was a one of the guys that he like yelled at me for something that was actually not my fault. was his fault, ironically, and I remained calm. And I just I was like, you know, it's not even worth arguing with this guy. It's fine. And so I walked out and I just went and filmed content to make another viral video. And and then Tim, you defended me and

Tim (38:30)
I

let me tell you real quick. I was livid. I was screaming like I've never screamed before because at that up until that point I'd been the most perfectly respectful person. I never raised my voice once. Like with the disrespect like that that we had experienced before in the company, I'd, you know, like a lamb to the slaughter almost,

Sarah Faith (38:38)
Yeah.

Tim (38:49)
was like a lamb to the slaughter. I, I before that. And then now I'm like, I will not tolerate this for one more second because this guy in the company, he's this massive jerk, put it nicely. And he, he had just like, try to berate Sarah to embarrass her. That was the point of what he trying to do. And so Sarah left and then

Sarah Faith (38:56)
Yeah.

Tim (39:09)
I had talked with the owner and I was like, I'm done. I'm done with this, you know? And I'm like, I had never talked about this guy in a bad way before. I never talked about how he had failed to do his job in multiple ways. and I was like, I, I was on fire at that point. And because of that, like initially there was like, no, okay. We'll make it work. Whatever. Cause we were, I would say really instrumental in success in the company. Like everything else, like the company was every, everything about the company was right on the money.

sales was the sales team was great. They were doing an incredible job. The product itself, incredible, like customer service, incredible. There, everything was the only reason that everything, the whole company worked is because everyone was on fire. But, and I've said this even at the company, like if you don't have marketing, it doesn't matter how good your product is because no one will buy it because they don't know you exist. And you can, you can put as much money because that's what that, you know, guide to the company. You can pump as much money into

Sarah Faith (39:39)
Yeah.

Mm-hmm.

Yeah.

Yeah.

Tim (40:04)
the photography as much as you want. But if it's bad, ugly, know, raw and dirty photos with like smudges and stuff like, you know, tilted at an angle like iPhone shots, if it's bad content, people will not click on it. It doesn't matter how much money you spend on it, you know, and so anyway, if Sarah, you can talk about us exiting and

Sarah Faith (40:12)
my gosh.

Yeah.

Yeah.

Yeah, so it was just we knew it was coming to a wrap and like, guess, like part of why it was coming to a wrap was because we we could tell that there was jealousy from, you know, a key person there who was supposed to be like in our corner, but wasn't. And I genuinely think you know, this person was just very jealous and and

couldn't take credit for the work that we were doing.

Tim (40:52)
He was trying to,

I think he actually successfully did take credit for our work, which is why, you know, no one stood by us.

Sarah Faith (40:58)
Yeah.

Yeah. And that was just a very frustrating thing. And I was like,

I was like, I'm just ready to move on. Like, I don't need this job. Tim doesn't need this job. And then there was an opportunity to work at another company and that was closer to our, you know, where Tim lives and then where I live. And, yeah, he had known and heard of Tim because Tim posts a lot on like LinkedIn and stuff. And so Tim had, you know, like his foot in the door. But then he asked, well, could I hire?

a team and the first person he's thinking of is me. And so now we exit out of the company and I was like, good riddance. Like learned a lot. Thank you, God. Goodbye, next. Like I was I was like prancing out of that building. I was so happy. And then in comes this new company. And then the the fun thing was that we actually got to hire one of my sisters.

Tim (41:48)
you

Sarah Faith (41:55)
and Anna. And so we all come into this new company. And before we start, I'm thinking I need to show this guy what I know how to do. Because if I don't, then I'm going to feel like this pressure that I can't be here and stuff. And the temptation when starting a new company. So this was a landscaping company. So again, outdoor, but very different. And

We come in and the temptation when you first start is, OK, well, we should just start making videos. But Tim and I were on the same page. We said, you know what we need to take basically take apart the company in terms of everything that they're doing. We need to look at their whole story, their whole branding, their whole marketing. Keep what works. Get rid of what doesn't.

And the branding was just not on point. There was another company that had done their logo, which I loved. actually really liked their local company in Lancaster. I actually really love their design work that they did for that. Tim, I know you did too, but the company internally was actually not honoring that branding. Yeah, and the term for it.

Tim (42:57)
you

It's all good. They changed the colors.

Sarah Faith (43:04)
Yeah, they would saturate the, you know, the colors of it. They would change the font. They would add drop shadows. And that's called bastardizing the logo, to put it nicely. And it was, you don't do that. Like, for example, you don't see Starbucks at their location in Lancaster with a different siren logo versus like the one in Italy. It's, you know, it's now like Italian with like.

You know, like it's it's all consistent and that's branding is it has to be consistent. Otherwise, it doesn't build trust. So we we called that out. We're like, look, like you guys need to stop changing this because it you want to build a brand. You don't have a brand. You have a business and there's a difference between the two. And so we went through and we did the whole story brand. We read a book by Donald Miller called Story Brand. Well, I read it, Tim had read it before and

We basically just decide we're going to build a new company in terms of the story, the message. We interviewed the CEO. We gathered as much information as possible. They had an Amazon store. We took that apart. I went through the website and I wrote out by list bullet pointed every single thing that was wrong with the website, everything that was wrong with the Amazon store.

Kindly tore it apart because I'm like you guys you're this isn't gonna work You're not gonna be able to go from point a to point B to point Z if you are doing what you're still doing now and then from there Because of all that branding and foundational work now comes the test It's time to start building or creating content and this is like kind of a very redeeming part of the story

Tim (44:21)
you

you

Sarah Faith (44:42)
So my sister, Anna, she was going to be the on cam personality. And I thought, you know, we need to have like a start here video

and that is pinned on Instagram. We could upload it to TikTok. I'm to put this thing on Pinterest. And I kind of looked at this as like, hey, let me show you what I can do moment. And so Anna was on camera and I thought I'm going to write this script. I'm going to write like the hook. I'm going to

Tim (44:55)
you

Sarah Faith (45:06)
Like if we are could only make one video for this company and it's all in, what would that video look like? And we start. So, you know, video starts getting made. I filmed the majority of it. I remember there was like a couple of scenes that you filmed for me, Tim. And then it was time to find the trendy sound. And like there was actually a lot of work on my end to go into that. And then I'm writing the copy for the.

Tim (45:07)
you

you

you ⁓

Sarah Faith (45:33)
the text and the like everything like there was it was like its own independent project. But I'm like, I just know that like this could be a really great video. It gets uploaded to Instagram. I wait to upload it to TikTok and then I later upload it to Pinterest. And my golden rule was, OK, just wait, just let it do let it do its thing and let you know a little bit later, it starts taking off and 10000 views at first felt like.

Tim (45:43)
you ⁓

you

Sarah Faith (45:59)
a million. But then it starts climbing higher and higher on higher on all platforms. Pinterest takes longer because it's more SEO based. like Instagram and TikTok, it wasn't like it did well on one and the other. was OK. It was like they were both just growing and growing and growing. And it was insane to me. And

Tim (45:59)
Yeah, yeah, it was awesome like dang

Sarah Faith (46:24)
Like to this day, I'm still like actually kind of shocked about it that actually like became its own beast and That those videos Collectively between those three platforms have brought in millions of dollars for that company Organically like we never and that the same thing that I said to the previous owner I said I am NOT going to ask you for an ad budget. I don't need one I'm gonna show you that I can make these viral videos and I'm

Tim (46:35)
Yeah.

Sarah Faith (46:47)
But what I believe that why did the those videos do well? Like, yes, there was a lot of work on my end that, you know, and like Anna being on camera was great. And there was a lot of like tricks, you know, that was pulling out of my sleeve slip, like, turn this way and do that and get this kind of shot. Even after all the editing and all the, know, because I remember editing it and I'm like, that matters, too, like it matters how I frame this.

If I had to be honest and say, why did it go viral? I honestly believe it's because of the branding foundational work that we did from the onset. So, yeah, I think it was like definitely a career highlight, like, you know, for me in a lot of ways. But I look at it as a collaborative thing because that I did with you. then Anna was just great. Like whatever she drank that morning in her matcha.

was working like she was just ready to go. And I think she also felt pressure too, because she wanted to show, hey, I can be a good on camera personality. That video, you know, obviously the owner was like, my gosh, like thinking like he bought us like lunch that day. Chick-fil-A. Yeah. thanks. I would have liked to check, but it's fine. Check, but.

Tim (47:52)
for us. It's like, cool, thanks.

Yeah, more like Czech fillet.

Sarah Faith (48:02)
That was funny. I liked that Tim's really good with the dad jokes but that that actually changed those videos changed our lives and you know, they're still making that company lots of money and They are they became a blueprint and so Tim you were posting that on LinkedIn the you know the success of that video and That was a big deal because that put a lot of eyes

on us, you know, you know, for us to get future clients. And so we did fantastic work for this company. I'm very proud of the branding work, the design work, but kind of a similar issue that ended up happening from this company to the previous is Tim and I have a standard of how we work. And I'm not going to make a video just for the sake of making a video. I want it to look great.

as best as I can. Sometimes there's things that are out of my control. and then Tim's like, he's not going to work, you know, create something that you just for the sake of creating it. There's a standard of excellence. And we just felt like some people in that company didn't understand that and they didn't care. And they're like, whatever, it's fine. Like, just put it out there. But we were against that. And so then conflict started to come up. And this whole time, I'm thinking I'm like,

It'd be so cool if Tim and I just had our own thing because then we wouldn't have these issues. you. Yeah, go ahead.

Tim (49:15)
Yeah.

Yeah, well, we had talked about that

even when we were about to leave right before we left the swing set company. We, we had, I was like, Sarah, what if we just start on company and we call it stumping room? You know, there's like little idea I've had years before. And like, can, what if we do that? And then, you know, we, we move on into the next company. We weren't exactly fired, but we were pushed out. And then we put on hold was like, let's just focus on this company.

Sarah Faith (49:22)
That's right. That's right. Yeah.

Yeah.

Yeah, it just wasn't the right time, but we never forgot about it. And like, I remember going to visit my parents in Hawaii for that. You had sent me like a stop in route document. And I just felt like I was like, this is a later thing, not a not now thing. But I remember even telling my parents there in Hawaii, like, yeah, like, Tim and I want to start this thing one day. And yeah, so we you know, we did great work, but it was just again, like

Tim (49:46)
You know, no.

Sarah Faith (50:11)
you I feel like a good sign that it's time to move on from something is like when the grace starts running now and creatively we felt drained and dried up and and then the plot twist was we so we were working on Stumpen or like you know what in three months let's put in our two week notice

Tim (50:32)
It wasn't even that. was the to contradict you. We were we're like, all right, because we were fed up with how people were treating us and, you know, graces were running thin, you know, with people. And so the plan was let's start stopping it. Let's get everything ready for August. So this was maybe February ish. And we're like, let's get ready for August.

Sarah Faith (50:33)
What?

Yeah.

Yeah.

Yeah, yeah, yeah, that's what

Yeah.

Tim (50:53)
We'll have our offers, we'll have our website logo branding, everything ready to go for August. And then we'll start getting clients. And then when we have enough of a foundation financially, we can quit. Yeah.

Sarah Faith (51:00)
Mm-hmm.

That's what it was. Okay, yeah.

Yeah. And so that was the plan. And then what holiday was it? Labor Day? Memorial Day. Yeah, I always get those two mixed up. Memorial Day. We come back and it wasn't even maybe 730 in the morning. And Ingham walks our boss and who I hadn't seen in months because he would just like was never there.

Tim (51:10)
Memorial Day.

Sarah Faith (51:26)
was never checking in with us. And he told us that our entire department was being fired. So me, Tim, my sister, Anna, at that time, we actually had a fourth person who was a family friend of Tim Sam's. And then actually,

your wife, my sister, Deborah was doing freelancing for us as a blogger because we needed blogs. So five people were fired. The entire department was fired in a 30 minute conversation. And to say I didn't see it fully coming, like I don't think that would be true. I sensed it. I just thought that there was going to be it was going to be more.

dignified and respectful and have propriety and it did not have any of those things. And I'll never forget when the CEO looked us in the eye and said that it's a bad day to be the CEO. And I remember thinking that's one of the most narcissistic things that you could say because we just made you millions and millions and millions of dollars, buddy. without a marketing budget or an ad budget.

organically and did like literally brought your Amazon store your entire company to incredible heights to the point where like other companies are taking notice and you have the audacity to fire my me and my sisters and then our you know our family friend and then my brother-in-law and you had a seven month old baby you're you know still a brand new dad basically and I will never forget that

Tim (52:58)
No, she was

a year old at that point. had just, she was, yeah, cause we got fired in May, 10 months worth is in February. So she was 14 months.

Sarah Faith (53:02)
Was she? What? May.

Or was that around

what maybe I'm thinking how old she was when we left the swing set company. Yeah, sorry. So I was combining two things. and that I and you want to know what I was thinking in that moment, Tim. I told myself, I said, I will never allow another man and another another business owner to make me feel like this. They don't get to be in control of my finances and my business and my life like that, because we had nothing.

Tim (53:12)
Yeah, yeah.

Sarah Faith (53:35)
Like it's like he has land and like a whole business like it's he was getting the great end of the deal. We were we were left with nothing. And so that was a definite turning point. And there was just there was so much grief wrapped up in that. But ironically, I felt relief, too. And I was like, well, I guess and I think you were thinking this, too. I guess it's time to start stumping and just go all in. And so we were going to do these.

brand sprints on our clients where we help them like build up a business more quickly. And then funny enough, we're now having to do the brand sprint on ourselves. And I remember, yeah, just filing for unemployment because I was like, I don't know, like, I don't know what to do. And, and then

I had this feeling when I was applying for it, God tell me, say like, you're not going to be using this. You will not be using this unemployment. And it just felt like we were going into going to start this and it was going to take off, you know, by the grace of God.

Tim (54:39)
And that I did. yeah.

Sarah Faith (54:41)
And it did eight days later. Yeah, eight days

later, we signed our first client Health Haven advisors like our official first client. And I'll always remember that.

Tim (54:49)
And so that kind of brings us up to a year later, you know, still going strong, like growing the business, like we've had amazing clients and you God's been so good to us. what are some of the biggest, your biggest lessons and reflections that you can kind of point to from this whole, your whole life into this.

Sarah Faith (54:53)
Yeah.

Mm.

Tim (55:10)
if I had to summarize all of my experience into these few sentences, it would be this.

Sarah Faith (55:15)
Yeah.

I would say, and this is going to be the part that people are like, I don't agree with that, but it's just the honest to God truth. Speaking of God is that you have to have someone bigger than yourself that you live your life for. And for me, it's God. And I don't think I would have made it through all the trials that I had.

without him. And I really summarize stuff, but like I went through a lot of things and like even currently going through stuff and things that maybe I didn't ask for or things that just feel unfair. It's like, wait, why is this happening? But you can never stop. You have crawl if you have to, but you can never stop. But who gives you rest is is God. And I genuinely don't know how people do business.

without prayer and God and you know know that's not a popular thing to say but it's just true and I see his fingerprints all over it and I would say too like I used to think that there was something wrong with me because I had a hard time with like authority or like I always questioned teachers I'd be like well wait a minute like

why this or why that and they'd like, because that's the way it is. And I'm like, no, but why? Like, I always am wanting to learn and know things. And I, you know, some classes I was put into, special ed because like, you know, just like math wasn't my subject or, you know, whatever. But I I was put I had a lot of limitations put on me by other people and even some family members like that. Just they're like, just get it.

real job. Get a big girl job, Sarah, is the phrase I was told. And I was like, I was like, you know what? No, like if I have a colleague and I feel like God wants me to do something that I have to do with my whole heart and that's what I'm going to do. And had I listened to the people who told me to become a nurse, who had told me to become a physician's assistant, who told me to become a teacher.

my life would look different and I know I wouldn't have been happy. But if you have a calling to be a solopreneur or an entrepreneur, there's nothing wrong with you. And even if you struggle with ADHD or just staying focused, because statistically, business owners, they struggle with ADHD because they're, you know, they're just they're just built a little differently. And it's not that they're better, but

Tim (57:39)
Hmm.

Sarah Faith (57:40)
They're

just different and lean into your differences and do something that you genuinely love. Really try to help people and give more than you take. Be honest with yourself in what you're learning. Take responsibility. There's a lot. If you have a hard time taking accountability, you should not be a business owner because you know, every day, Tim and I, we have to look in the mirror and be like, you know what? We dropped the ball and that we messed up.

oops, that was that one's on me. And and I'm just gonna blow right past that. And, you know, it's just it's it's hard. But yeah, if you have that calling, you need to you need to listen to it. And there's some really beautiful things on the other side of that, that listening and that obedience. And I guess as a closing thought, the average person spends over

Tim (58:07)
Oops, I look ugly today.

Sarah Faith (58:30)
80,000 hours of their life working. And if you're going to work, then you you need to be doing something that you really love. And I know what it's like to work in jobs that I hated and where I was taken advantage of and where I wasn't given credit. And I say no more to that, you know. And so just fine. Yeah, just find what you love and.

get better at it and make God number one in your life.

Tim (58:54)
So, if you can give just one single piece of advice to your 19 year old self who has started her blog on Tumblr.

What would that be?

Sarah Faith (59:02)
I would say learn as much as you can.

Give as much as you can and be kind to yourself. Yeah.

Tim (59:11)
All right. So that concludes this episode of mic'd up. you know, a lot of the story, obviously I already know, but it's so nice to hear that, you know, cause I'm sure there's tons of people who Lord willing will listen to this and have such a relate to you in such a deep way because our stories are very different, you know, and, and being able to see that you were just

Sarah Faith (59:29)
Yeah.

Tim (59:33)
and still are a normal girl, normal woman who is trying to find her way in the world and like, and you know, just trying to provide, know, and that's, that's, that's kind of the thing, providing in a way that resonates with your passions and aligns with your calling. And I would, I would say that's what everyone should do. And so I'd say thanks.

Sarah Faith (59:40)
Yeah.

Mm-hmm.

Tim (59:54)
everyone so much for listening to this episode of the Brand Rooge Podcast, mic'd up, and we will talk to you soon.

Sarah Faith (1:00:02)
Thank you.